Topic: financial branding and marketing

Branding, Marketing

Why do the colors on my marketing materials always look different? Understanding color codes

Every industry has its own language full of acronyms and jargon. Just as an IRA, IAR and RIA seem similar enough but have drastically different meanings for financial professionals, color modes in the design and marketing world contain similar complexities. While you may think your brand colors are blue and gold—it is not always as...

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