Topic: Jill Schofield

Public Relations

5 Questions to Ask Yourself as You Watch Back Your TV Interview

Pinpoint areas where you can improve your on-camera presence with these simple questions One of your first thoughts after completing a television interview is often, “how did I do?” and one of the best ways to get an idea as to how you performed is reviewing your interview yourself. While opinions and feedback from others...

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Public Relations

What NOT to Do in Your Media Interview: How to Avoid Being a Bad Guest

A broadcast interview opportunity, whether it be television or radio, can be a great way to share your expertise and position yourself as a knowledgeable expert. Often when these interviews are done successfully, they can turn into reoccurring opportunities, allowing you to appear on these local or national platforms monthly, weekly and sometimes even daily....

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Public Relations

3 Ways a TV Interview Can Help More than Just Your PR Presence

Securing a TV interview can be an exciting time for a financial professional. A TV placement provides you with a visual component that can be leveraged in a number of ways – from including it on your Youtube channel, to showing the clip at a client or prospect event, to creating a media reel to...

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Public Relations

5-point Checklist For a Successful TV Interview

What will I say? How do I practice? What will I wear? How do I calm my nerves? What do I do after the interview is over? These may be some of the thoughts running through your mind once you’ve secured a TV interview opportunity. Whether it be live or recorded, there are many steps...

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Public Relations

How to Land Media Interviews Surrounding Market Volatility (and Other Breaking News)

When Ongoing PR Efforts Pay Off for Advisors Often times, media opportunities occur because of someone, typically a PR professional, actively working on behalf of a client to secure media interviews. And while this is the case more often than not, at a certain point, there comes a time when consistent PR efforts pay off...

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